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Altico Advisors Microsoft and NetSuite ERP and CRM Partner - Named to Accounting Todays Top 100 VARs for 2014

  (July 29, 2014)
Altico Advisors  Microsoft and NetSuite ERP and CRM Partner - Named to Accounting Todays Top 100 VARs for 2014

Marlborough, MA (PRWEB) July 29, 2014

Altico Advisors ( has been named to Accounting Todays Top 100 VARs for 2014. The Top 100 accounting and ERP software Value Added Resellers (VARs) are ranked nationwide by revenue. Altico Advisors moved up in the ranking for each year since 2010. In addition to providing Microsoft Dynamics GP for ERP and accounting solutions, Altico also provides clients with CRM software for Customer Relationship Management and NetSuite for ERP, CRM and industry cloud solutions.

The 2014 VAR 100 are featured in a special supplement in the July issue of Accounting Today. Not only are the VAR 100 listed, but the author, Danielle Lee, probes the challenges faced by accounting software resellers. The number one challenge was identified as talent. According to the VARs that Lee interviewed, resellers struggle to find qualified sales and consulting staff. Sadly, this shortage of talent can have a negative impact on the all-important customer experience.

Another topic that Lee probed was Whats in a Name? She asked several respondents whether the VAR classification adequately describes their business and the answer was a resounding no! I totally agree with my colleagues whose comments appeared in the VAR 100 special issue, said Altico Advisors Marketing Director Marcia Nita Doron. We are indeed so much more than a reseller of software. Sure, we also provide ongoing support and training. But the key to success is establishing long-term relationships with our clients as their trusted partner for all of their business needs.

Mike Kean, President of Altico Advisors, added Our clients are looking for growth opportunities, new ways to remain competitive, new distribution channels, diversification, mergers, and acquisitions. Theyre adopting lean manufacturing principles and innovative alternatives to traditional business models. Were right there with them on their journey to greater success.

As a Microsoft and NetSuite partner, Altico Advisors has the advantage of representing two long-established and well-known brands of accounting, ERP, CRM and industry solutions that can be deployed on premise or in the cloud.

About Accounting Today
Accounting Today is one of the leading providers of in-depth features, insightful editorial analysis, breaking news and host of Web-related resources and services for the tax and accounting community. Besides membership access to the Accounting Today Top 100 Firms, Top 100 People and Top 100 Products exclusive lists, Accounting Today offers three free online resources: the Daily Newswire, providing real-time reporting, daily columns, and insight from the editors and podcasts of accounting profession leaders interviews. Accounting Today is an active member of Source Medias Professional Services group, delivering knowledge, intelligence and solutions to accounting, business and investment professionals through multiple media outlets.

About Altico Advisors
Headquartered in Massachusetts, Altico Advisors implements and supports business, financial, and customer management software solutions for mid-market enterprises, primarily throughout New England. Altico is a Microsoft Gold Partner specializing in Microsoft Dynamics GP (Great Plains) for accounting and ERP, Microsoft Dynamics CRM for sales, marketing and service automation, and Business Intelligence (BI) systems for manufacturing, distribution, software development and service companies. In addition, Altico provides a wide variety of integration, consulting and advisory services, such as outsourced financial services, business and IT strategy alignment, software selection, and business analytics. As a NetSuite partner Altico Advisors offers cloud-based ERP, CRM and Industry Solutions. Visit our Web site at and then connect with Altico Advisors at

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