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CallerID App, CIA, Introduces Reputation Check and Identity Controls

  (June 30, 2014)

LONDON, June 30, 2014 /PRNewswire/ --

- 40 million users world-wide now able to check how they are saved and labeled by their contacts

CIAmedia, the company behind the hugely popular Caller Identification App 'CIA' has announced a range of new features included in itsAndroid version which is now available for download on Google Play.The App, that detects incoming calls and searches 1.3 billion personal and business listings as the phone rings to display the caller identity, now includes Reputation Check.

Bundled as part of the premium feature set, Reputation Check allows users to see how friends, family, peers and others saved them within their contact lists. For privacy protection the source of the contact list is never disclosed.

The labeling of the same phone number in different contact lists can vary greatly, from the real name to flattering nicknames to entries with a negative connotation. Once the self-serve Reputation Check is complete, users can then manage their reputation, remove negative or inaccurateentriesand present themselves and their contact details as they wish.Editing 'My Profile' in the app makes it easy for users to directly control their digital identity and the CallerID name that appears when they make a call. Users also have the option to set their number to private.

Claudia Dreier-Poepperl, CEO and founder atCIAmedia said: "Contact lists on smartphones are a true social network, as users are intimately connected with each other by phone numbers. Adding someone's number and name to the contact list is more relevant then friending someone on Facebook. Reputation Checker is something completely new, effectively allowing users to understand what other people think about them by analyzing how they are saved in contact lists of people that really matter to them."

CIA-app also allows consumers reach the businesses and services that they want by automatically suggesting alternative merchants nearby when a call goes unanswered.Once a call is completed the user is prompted to rate and review the quality of their experience, providing useful feedback to other users on the businesses that they routinely interact with.Furthermore, CIA-app offers call blocking, spam call warnings, a contact back-up and contact update function.

About CIAmedia

CIAmedia is the leading ad-tech company for Call Triggered Advertising and Call Based Targeting. The patented technology runs in multiple apps including CIAmedia's popularCIA-Caller Identification App( with more than 40 million users worldwide. Formed in 2013 CIAmedia GmbH is privately held with headquarters inVienna(Austria) and a technical development center in Farum (Denmark). For more information please visit

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