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Chronic Tacos and Open Road Films Fire Up A Haunted House 2 Premiere, Introducing New Ghost Pepper Hot Sauce!(March 12, 2014)
SAN CLEMENTE, Calif., March 12, 2014 (GLOBE NEWSWIRE) -- Open Road Films and Chronic Tacos recently announced a promotional partnership for the April 18, 2014 release of A Haunted House 2, the highly anticipated sequel to the wildly funny and entertaining A Haunted House.
As part of the collaboration, Chronic Tacos – the laidback fast casual restaurant that delivers true Mexican flavors – will be offering a new, extra spicy ghost pepper hot sauce for courageous patrons starting March 15 through April. The LTO hot sauce will be available at every location throughout the country and will be paired with a social media contest leading up to the premiere.
"We've had lots of customers request a spicier sauce over the years, and this new limited time sauce is definitely going to exceed that request and have them begging for water," said Randy Wyner, President and Founder of Chronic Tacos. "The ghost pepper is among the world's top three hottest chili peppers – 400 times hotter than Tabasco sauce – and we're really excited to roll it out in honor of the film."
Any brave soul who dares to take on the LTO Chronic Tacos ghost pepper hot sauce can show what they're made of by submitting photos, videos and/or stories of their attempts through Chronic Tacos' Instagram, Facebook and Twitter channels. Based on the top weekly entries, Chronic Tacos will be giving away weekly prizes including Chronic Tacos T-shirts, gift cards and bottles of their ghost pepper hot sauce. At the close of the contest, Chronic Tacos will award the best contender with the grand prize of two VIP tickets to the A Haunted House 2 debut in Los Angeles, along with a limousine to roll up to the premiere in style and complimentary hotel room for the night.
Hitting theaters April 18, 2014, A Haunted House 2 is the sequel to the hilarious box-office hit starring comedian Marlon Wayans as Malcolm who, after exorcising the demons of his ex, is starting fresh with his new girlfriend and her two children. After moving into their dream home, Malcolm is once again plagued by bizarre paranormal events. With spine-tingling tension and hilarious punch-lines this film is inspired by the latest supernatural horror movie franchises and shows that this time...it's not just the house that's haunted. Other starring cast members include Jaime Pressly, Essence Atkins, Gabriel Iglesias and Cedric the Entertainer. The film is produced by IM Global.
To participate in the hot sauce challenge, visit http://eatchronictacos.com/index.php/locations to find the nearest location. For more information on A Haunted House 2, visit https://www.facebook.com/AHauntedHouse, and @AHHMovie.
About Chronic Tacos
Founded in 2002, the Chronic Tacos franchise celebrates the uniqueness of every individual through its fresh, made-to-order third generation Mexican cuisine customized for each customer's distinctive taste. With more than 30 locations throughout North America, Chronic Tacos is committed to serving only the highest quality, locally sourced ingredients. The menu includes carne asada, pollo asado, carnitas, al pastor and fresh pico de gallo and guacamole. The franchise also offers traditional Mexican items such as tacos, burritos, salads, tostada bowls, and grilled, beer battered or baja styled fish and shrimp. Chronic Tacos offers three different franchise models depending on size and location that all incorporate locally inspired artistic designs into the layout. For more information about the franchise opportunity, please visit www.eatchronictacos.com.
About Open Road Films
Open Road Films is a dynamic, acquisition-based domestic theatrical distribution and marketing company which annually releases a diverse slate of star-driven motion pictures which has included multiple #1 releases. It was founded in 2011 by AMC Entertainment Inc. (AMC) and Regal Entertainment Group (Regal), the two largest theatrical exhibition companies in the United States. Open Road and its lenders recently extended the company's $100,000,000 credit facility through 2018.
Past releases include: The Nut Job, which opened to over $25 million at the box office as the highest ever opening for an independent animated film; The Grey starring Liam Neeson which opened to #1 at the box office; End Of Watch starring Jake Gyllenhaal and Michael Peña which opened #1 at the box office; A Haunted House starring Marlon Wayans; Side Effects directed by Steven Soderbergh and starring Rooney Mara, Jude Law, Catherine Zeta-Jones and Channing Tatum; The Host, based on Twilight saga author Stephenie Meyer's best-selling book; and Homefront, starring Jason Statham, James Franco, Winona Ryder and Kate Bosworth.
Upcoming releases include: Sabotage (3/28/14) starring Arnold Schwarzenegger, Joe Manganiello, Sam Worthington, Harold Perrineau, Terrence Howard, Max Martini, Josh Holloway, Olivia Williams, and Mireille Enos; A Haunted House 2 (4/18/14) starring Marlon Wayans, Jaime Pressly, Gabriel Iglesias, Affion Crockett and Cedric The Entertainer; Chef (5/9/14) written by, directed by and starring Jon Favreau along with Sofia Vergara, Scarlett Johansson, John Leguizamo, Bobby Cannavale, Oliver Platt, Dustin Hoffman and Robert Downey Jr.; and Eli Roth's The Green Inferno (9/5/14).
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