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Playtech Cooperates with Casino Technology to Strengthen its Games Offering
LONDON, January 29, 2014 /PRNewswire/ --
Playtech, the international designer, developer and licensor of software and services for the online, mobile, TV and land-based gaming industry, is very pleased to announce its cooperation with leading games manufacturer, Casino Technology.
The cooperation between the two companies will feature five of Casino Technology's most popular game titles across all Playtech platforms during 2014. Using Playtech's cross-platform technology, its operators' players will be able to enjoy these hits anytime, anywhere and transition freely across platforms for their convenience. With a wide variety of platforms on offer including mobile, tablet, desktop and retail machines, players will enjoy a truly borderless gaming experience.
All five games will also be ported through Playtech's retail subsidiary, Videobet in February this year at the most significant event of the online gaming industry, ICE, which will take place in Excel, London. This addition is designed to take Playtech's retail offering to the next level, making it a first choice for players.
Shay Segev, Playtech's COO, commented, "Playtech is extremely excited to work with Casino Technology. As a proven games expert in the European market we are certain the games offered by Casino Technology through our channels will provide a strong competitive advantage to our licensees and will allow them to attract additional players across all platforms. We strongly believe the integration of Casino technology's games with our cross-platform solution will create the ultimate player experience and will contribute tremendously to our one stop shop solution and retail offering in particular. We are looking forward to presenting these games at ICE in February this year."
Rossi McKee, Casino Technology's VP Marketing, said, "Expansion on the global market space and popularisation of the products through convergence platforms is lining up with the new objectives that Casino Technology has committed at its 15th anniversary and we are very happy that the first step was made with such a renowned and trustful partner like Playtech"
Playtech develops unified software platforms and content for the online and land-based gaming industry, together with providing a range of ancillary services such as marketing, hosting and CRM services.
The Group's capabilities enable the delivery of an integrated software or turnkey solution, with players accessing online, broadcast, mobile and server-based gaming terminals through a single account.
New licensees include existing online operators upgrading or diversifying their offering, land-based casino groups, government sponsored entities such as lotteries, and new entrants making their online gaming debut, particularly in newly-regulated markets.
Founded in 1999, Playtech is listed on the London Stock Exchange and has over 3,000 employees located in eleven countries. Its leading gaming applications include casino, poker, bingo, sports betting, live, mobile and social gaming, casual and fixed odds games.
For further information contact:
Mor Weizer, Chief Executive Officer
Ron Hoffman, Chief Financial Officer
c/o Pelham Bell Pottinger
Adam Kay, Head of Investor Relations
Pelham Bell Pottinger
David Rydell / Olly Scott / Guy Scarborough
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